Using SEO Services in Dubai to get Higher Page Rankings

Search Engine Optimisation, or SEO, as it is better known, is a process by which the content of a webpage is made rich in certain keywords which people use to search on search engines. This helps the pages to have a higher ranking when a similar search is performed on search engines like Google, Yahoo! or Bing. The higher a webpage, the better are its chances of being visited by a person performing the search.

The Internet has pervaded our lives like ether pervades the Universe. Every aspect of our lives is connected to the World Wide Web in one way or the other. Many experts call the Internet one of the greatest inventions of all times. The Internet has also made the world a small place. Today, it is also at the base of all telephony and communications systems around the world. Communicating with anybody anywhere in the world had never been so easy.

With so much information available on the Internet, net-surfers, naturally, turn towards search engines to find what they are looking for. But the punching of a single phrase in the search box can offer hundreds of related websites, each vying for the attention of the searcher. The fickle and impatient nature of today’s net surfer does not allow her to view all the pages but only the pages on the first, or at the most second, page. So how does a business assure that its website will feature in the first page, preferably the first three or five? They go to an SEO company.

An SEO company will analyse the website and its contents to see where it could be enhanced through strategic addition of keywords. They also program the site to make it more “searchable.” With the popularity of Dubai as a business destination, many businesses have set up base in Dubai. These businesses have their websites and want them to feature at the top of page rankings. They naturally require the services of an SEO company in Dubai which will help them in this aspect.

SEO services in Dubai are available from specialist companies which are experts in the art and science of enhancing the website to show up better in searches. These companies offer SEO packages to clients which will take care of all their SEO requirements. Most companies also provide SEO services in Abu Dhabi which is a neighbouring city.

It is always feasible to get SEO packages from an SEO company in Dubai. In this way the client understands beforehand what they are getting and they do not have to worry about billing. All services are included in the SEO packages. SEO services in Dubai are available for companies who are looking to reach the maximum number of potential customers through better page ranks.

An Interview with a Translation Company in Dubai

On my recent Dubai trip, I talked with the CEO of a communications and language services company. His company provided translation services in Dubai. He was pretty optimistic about business in UAE in general and Dubai in particular. His optimism is not misplaced. “Every major business corporation in the world wants a share of the Dubai pie. They have set up their businesses here. They have problems with the language and that is where we help,” he says.

Running a translation company in Dubai was not always his dream, though. “With an internationally recognised degree in Business Administration, I could have joined any of the major business corporations either here in Dubai or anywhere in the world. But my search for a good job made me realise the need for good translation services in Dubai and along with a couple of friends of mine, we decided to start this venture,” says the CEO.

In 2008, he and two of his friends started a translation agency in Dubaiand within months were catering to big clients. “We have an advantage. All of us have international degrees. So we are good in English and maybe, Spanish, German, French and even Portuguese. Plus we know Arabic as well, since we were born and brought up here in Dubai. We approach all major businesses and offer our unique proposition to get business,” says the CEO.

One of his partners quips in, “We have retained almost every client that we have worked for. We provide value-added and professional services which our clients appreciate and they come back for more.”

Dubai is “happening.” All it needs is a little bit of imagination to be a part of it.

The Present and Future of Advertising in Dubai

Dubai overwhelms you. Literally. Its opulence, its modernism and its blinding pace belies its not-so-old past where it was nothing much than an oasis. Today the city is in a race to make up for lost time. And it is doing a splendid job, one must admit. Once a backyard of the Middle East, it is today the courtyard of the world.

Another thing that strikes a visitor is the presence of almost all major brands in Dubai. Be it fashion or real estate or food and beverages, every recognisable brand is here in Dubai. And every brand vies for your attention through some serious advertising. Advertising companies in Dubai are attracting clients for all marketing purposes.

Advertising services in Dubaihave matured with the passing years and today hundreds, if not thousands, of advertising companies are present in Dubai. Each advertising agency in Dubai offers its own set of USPs to draw clients. Many companies provide complete, end-to-end solutions for all marketing needs, right from print to online and audio-visual media.

Advertising means big money. The adage “Out of sight, out of mind” couldn’t be truer for brands. If you are away from the customer’s perception even for a short time, your place will be easily taken up by another brand. This results in companies spending millions of dollars into advertising each year, just so that they can build their brand value in the eyes of the customers.

As a young intern at a major advertising agency in Dubai told me, “...it’s a highly competitive market. We have to be on our toes and at the edge of our seats to deliver creative quality of the highest level if we are to remain alive in this market. You deliver quality and value-added services and the client will keep coming back for more.”

That sums it up, right?

The Translation Business Market in Dubai

Dubai, the fascinating and stunning oasis of prosperity and unending business opportunities, is the jewel of the crown of the UAE. A part of a region scattered into small fiefdoms just a few decades back has now gloriously transformed into a splendid city-kingdom with a progressive Government which has opened its arms to the world.

Today most major business corporations around the world are looking to do business in Dubai and many companies have set up base in the city. The first major obstacle these foreign companies face here is the language barrier. Whereas Dubai prefers Arabic, most companies of the West use English or Spanish, while companies from the East use Oriental Languages like Japanese and Chinese. This is where translation services in Dubai come to the rescue.

With a booming business, a translation company in Dubai primarily works with businesses to provide translation services from different languages to suit their needs and purposes. It becomes important for the translation agency in Dubai to understand and appreciate the local accents, dialects, customs and tradition of the region to help their clients perfect their marketing and communication content apt for use in that region.

Some background information in culture and tradition is required and the translation company in Dubai is not merely expected to translate the document verbatim from the source language to the target language. This is because language can be a very tricky thing to work with. Seemingly innocuous words and phrases in one dialect can have very strong meanings and overtures in another.

A good translation agency in Dubai will employ the best talent in language with a solid understanding of the nuances of the language. This will help the client target its content to the specific target groups they are looking at. Translation services in Dubai can also provide localization services. These services include translation as a part of it. They provide more translation company in Dubai, translation services in Dubai, translation agency in Dubai comprehensive services to localize all the marketing and communications content of the client to suit the regional, cultural and societal obligations of that region.

Translation services in Dubai are in great demand with the economic boom the region has seen in recent years. Many companies around the world have seen the worth of setting up businesses in Dubai. This has necessitated the use of a translation agency in Dubai to handle the job of translating their marketing and related material into the target language.

With the shrinking of the global marketplace occurring at a seemingly blinding pace, it is no wonder that translation services are finding newer clients every day. A translation company in Dubai can earn quite a handsome profit from providing quality services to its clients. A self-fuelling business, translation agencies can then use a part of that profit to provide better and wide-ranging language services to their clients. This creates a true win-win situation for both, the services company and their clients.

Getting SEO Services in Dubai

The internet can be a scary thing at times. As a business, all I understand is that you need a website for net surfers to go to and know more about my company. But I soon found out that the traffic on my website was terribly low. It seemed that my website wouldn’t be visible to most net surfers looking for similar services on the Internet. That was because most visitors do not go beyond the third page of a web search. If your website ranks somewhere after the third page, chances are that the visitor won’t even know that you exist. So what does one do? One goes about finding an SEO services provider.

As a business located in Dubai with a branch in neighbouring Abu Dhabi, I wasn’t getting enough traffic on the Internet. I started looking for a good SEO company in Dubai. When I found one, I contacted them and met with their SEO expert who then analysed my website and told me that it was not “optimised for search engines.”

I was offered SEO packages and I chose one which addressed my needs perfectly. Within a few days, I got my web content optimised and results started showing when my website started getting more traffic, thanks to its higher ranking on search engines.

I realised that there were a lot of companies providing SEO services in Dubai. I would have contacted them earlier, had I known how important it is to get your content Search Engine Optimised. I also found a similar company providing SEO services in Abu Dhabi and I also took their services to get an idea of how different SEO companies work and deliver results.

Today, due to the efforts of the SEO company in Dubai, my website ranks highly in search engine results and gets, as a result, more visitors than before. This has helped create my brand reputation and enhance profits.

Has the Advertising Market in Dubai Matured?

Dubai, a glittering jewel of the UAE, has become a major business destination due to its unique position on the global map. A conduit between the East and the West, Dubai holds an enviable spot amongst most major cities of the world. A progressive government has opened its doors to the world and today, Dubai has become a dream destination for tourists and businesses alike.

With major business corporations having their base here, it is obvious that they will require advertising companies in Dubai for their marketing and communication purposes. Sensing a huge opportunity to cater to some of the best clients in the world, many major advertising companies have also set up their branches in Dubai. But at the same time, many home-grown advertising companies have also set up business in Dubai to provide quality services to clients.

An advertising agency in Dubai has to have a range of services to offer to client to fulfil their requirements. It also needs to have an in depth knowledge of the traditions and cultural nuances of the region. This is particularly important because every region has its own history and culture and traditions. A marketing or advertising message that does well and appeals to people in one part of the world, may very likely be not liked by, or even offend, the people of another part of the world.

Today, the market is ripe for companies offering advertising services in Dubai. This is because more and more businesses are being attracted towards this region and UAE in particular. Today, advertising companies in Dubai are employing the best talent adept in all aspects of advertising and marketing; be it print media or audio-visual and online media.

Businesses find it financially viable to outsource their advertising needs to an accomplished advertising agency in Dubai, rather than spending resources for an in house advertising department. This gives them the flexibility to allocate their precious resources in more pressing matters and in their core competencies.

Businesses are also approaching advertising companies in Dubai that offer them a complete, end-to-end solution for all their advertising requirements. They would prefer to outsource all their work to a single advertising agency in Dubai which will create, design and execute their entire advertising campaign for them.

The market for advertising services in Dubai is growing at a blinding pace. Businesses, today, are looking at quality and they are willing to pay a premium to get their advertising done which will set them apart from other businesses. This also creates as extremely competitive environment for all such service providers to try and attract the best client, provide them with quality services and retain them for subsequent future orders.

Advertising companies in Dubai are looking to provide a holistic range of services to their clients at affordable rates. They are also going a step forward to increase the scope of their services to draw clients by offering them value-added services. The market is ripe for agencies providing advertising services in Dubai. All they need is to take a bite of the pie.